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Financial Ratios

Accounts Receivable Turnover

Learn how to calculate accounts receivable turnover and measure how efficiently you collect payments from customers.

Accounts receivable turnover measures how many times per year you collect your average accounts receivable balance. Formula: AR Turnover = Net Credit Sales ÷ Average Accounts Receivable. A higher ratio means faster collections and better cash flow. A ratio of 10 means you collect receivables 10 times per year (every 36 days). Higher is better—it indicates efficient collections and healthy cash flow. Low ratios suggest slow-paying customers or collection problems.

Accounts Receivable Turnover Formula

AR Turnover = Net Credit Sales ÷ Average Accounts Receivable

Net Credit Sales:

  • • Total sales made on credit (not cash)
  • • Excludes cash sales
  • • Annual amount

Average Accounts Receivable:

  • • (Beginning AR + Ending AR) ÷ 2
  • • Average of receivables at start and end of period

AR Turnover Calculation Example

Business: B2B services company

• Net Credit Sales (annual): $500,000

• Beginning AR: $40,000

• Ending AR: $60,000

Average AR: ($40,000 + $60,000) ÷ 2 = $50,000

AR Turnover = $500,000 ÷ $50,000 = 10

✓ Good turnover - Collects receivables 10 times per year (every 36 days)

What AR Turnover Means

12+ (Excellent)

Very efficient collections. Collecting receivables monthly or faster. Strong cash flow management.

8-12 (Good)

Efficient collections. Collecting receivables every 30-45 days. Healthy cash flow.

4-8 (Fair)

Moderate collections. Collecting receivables every 45-90 days. May need to improve collection processes.

Below 4 (Poor)

Slow collections. Taking 90+ days to collect. Cash flow problems likely. Need immediate collection improvements or invoice financing.

Days Sales Outstanding (DSO)

You can also express AR turnover as days sales outstanding:

DSO = 365 ÷ AR Turnover

Example: AR Turnover of 10 = DSO of 36.5 days (takes 36.5 days on average to collect payment).

Lower DSO is better—it means faster collections and better cash flow.

How to Improve AR Turnover

1. Invoice Faster

Send invoices immediately after completing work or delivering products. Faster invoicing means faster payment.

2. Offer Early Payment Discounts

Offer 2% discount for payment within 10 days (2/10 net 30). Many customers will pay early to save money.

3. Follow Up on Overdue Accounts

Send reminders at 30, 45, and 60 days. Call customers before accounts become seriously overdue.

4. Use Invoice Financing

Get cash immediately for unpaid invoices instead of waiting. Learn about invoice financing and invoice factoring.

5. Screen Customers

Check credit before extending terms. Avoid customers with poor payment history.

Frequently Asked Questions

What's a good accounts receivable turnover ratio?

It depends on your industry and payment terms. Generally, 8-12 is considered good (collecting every 30-45 days). Higher is better. If you offer net 30 terms, a ratio of 12 means you're collecting on time. Lower ratios indicate slow collections.

How does AR turnover affect cash flow?

Higher turnover means faster collections and better cash flow. Low turnover means cash is tied up in receivables, creating cash flow gaps. Use our cash flow calculator to track your cash flow.

Can AR turnover be too high?

Very high turnover (20+) might indicate overly strict credit terms that could limit sales. However, high turnover is generally positive and shows efficient collections.

How do I calculate AR turnover for a new business?

For new businesses without historical data, use current receivables balance as average. Once you have 12+ months of data, use the beginning and ending balance method.

Need Help Improving Cash Flow?

Our team can help you find financing solutions to bridge cash flow gaps from slow receivables.

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